Retail Focus: Lesouque Breaks Up with Black Friday
In America, and this week particularly, it is the time when many consumers start preparing for holiday shopping, holiday travel and all other things that mean celebrating time with their loved ones. But overseas, this is simply a time of working longer hours for young girls and they get no real benefits or extra time off to spend with their loved ones. So does the idea of breaking up with Black Friday mean to stop shopping? No. Does it mean only buying goods made in America? No. What it means is to simply be a conscious consumer. Don’t buy things you don’t need and just be aware of your consumption (and share that knowledge with everyone you know!)
Co-founder Gokben Yamandag is a former textile engineer from Turkey who spent a lot of time in factories witnessing harsh working conditions (particularly for young girls) and wanted to do something about it. The initiative to support girl’s education stems close to her heart, because she feels lucky that her Turkish upbringing allowed her to have an education. In 2015, the gender gap continues to be a global issue, and with Lesouque, Yamandag wanted to help make a difference.
Earlier this year, Yamandag and Penelope Fisher joined forces and launched LESOUQUE, an online lifestyle boutique with a carefully curated selection of global finds that are chic and ethically made. Find out more about how the LESOUQUE name and brand came to be here. With each LESOUQUE purchase, the brand donates a portion of the profits to The Malala Fund to help support the education of girls around the world.
Browse the online selection of hand-selected, ethically made goods on Small Business Saturday or Cyber Monday. LESOUQUE curates a tasteful collection of jewelry, handmade scarves, handbags, and home goods. Prices range from $30-210 USD.
Take advantage of free shipping on all domestic orders. If you will be shopping or starting your holiday shopping, check out some of our #hgcapproved picks below:
Or, if you don’t prefer or need to shop for the holidays,you can still help by sharing the facts about being a conscious consumer. Today, tomorrow and always.
Help LESOUQUE continue it’s movement by sharing some of these facts below with the hashtag #BLACKFRIDAYBREAKUP or support the brand here: www.lesouque.com. For more facts on the Break up with Black Friday campaign, click here.
All photos provided courtesy of www.lesouque.com